What are Landing Pages

Landing Pages are web pages that you enter a marketing funnel with. They typically offer a webhook or something of value in exchange for your contact information which is then used to market to you. These pages are also tracked to help determine personal information, for instance, lets say we ran an ad to one specific persona. If someone lands on that page and fills out the form, we can use their persona to send them additional content that will better relate to them. 

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